#OTT/Youtube video content
Organic channel growth, reach, discoverability for your video content doesn’t just happen by accidental algorithm(s). As the Peter Drucker saying goes: ‘you can’t manage what you can’t measure’.
Like it or not, the world is now driven by data.
Strategy and business operations has to be informed by data, analytics and performance metrics. Wise Words Media will identify and design unique, workable strategies with you.
It’s all about analytics and key performance metrics
Measure the effectiveness of video content strategies for your business. Showcase key performance indicators and insights:
- Regularly analyse YouTube analytics
- Regularly monitor and review performance metrics
- Prepare and present detailed reports for review with your team
- Use canva, google slides or MS powerpoint
- Share with internal / external teams (client facing)
SERVICES | #OTT/Youtube – Strategy
Ideating strategies conceived to deliver your business, clients and stakeholders value, ROI, organic growth, reach, discoverability. Amplifying, curating video content distribution strategies – Youtube / OTT markets / platforms (FAST channels, VOD, SVOD, AOD, AVOD).
Wise Words from Omdia, UK
According to Omdia’s latest report forecasts, FAST channels are set to generate global revenue of $6.3bn in 2023. [1]
maximize organic channel growth, reach, discoverability
Delivering access to 1.4 Billion Smart TVs & devices across the globe
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Channel Growth/Optimization
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YouTube SEO/Trends
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Audience Engagement
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YouTube Rights Management
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Analytics / Reporting
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Content Strategy Development
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Collaboration with Industry Stakeholders
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Video Production/Collaboration
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Cross-functional Collaboration
[1] Omdia, part of Informa Tech, is a technology research and advisory group
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